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In 1959, Gary Platt walked into a Las Vegas casino and asked, “why is everyone standing?” That simple question led Platt to create the world’s first casino chairs, sparking a global revolution. Now Platt has been honoured with a Lifetime Achievement Award by Las Vegas Magazine.
“I am utterly thrilled and pleased to be considered and then selected for this award for the casino industry. I had ideas and problems mentioned to me when comfortable and durable casino seating was in its infancy, and with the help of Leonard Einhorn and Bob Yabroff at our factory, we found solutions. I was fortunate to be in the right place at the right time. Lucky me!” Gary Platt said.
“It’s our privilege to recognize Gary Platt as a Lifetime Achievement honoree. Las Vegas is a city that practically invented the perfect entertainment experience, and Gary’s innovative ideas are a huge part of that evolution. We can’t imagine a more deserving candidate for this special honor,” Ken Miller, editor of Las Vegas Magazine, said.
It all started with a simple sketch Platt drew on a yellow pad for a gaming supply executive—a 12-inch-by-12-inch seat with straight legs, carefully designed to fit with the narrow confines of the era’s slot aisles. The results were instantaneous – players flocked to the games with chairs, and revenues increased.
In the time since, Gary Platt Manufacturing has hand-crafted more than a million chairs for casinos around the world, elevating time-on-device, and delivering unsurpassed comfort to players everywhere.
The impact has also grown. For example, a recent three-week, head-to-head study showed devices with Gary Platt chairs had a 3% increase in time on device and an 11% coin-in increase in coin-in vs. devices with chairs from another manufacturer.
“Gary’s vision continues to inspire us all at Gary Platt Manufacturing. We keep asking ‘why,’ pursuing ever-higher levels of comfort, pushing ourselves to make the world’s most comfortable chairs for our customers and their guests. It’s an honor to continue his legacy,” said Gary Platt Manufacturing CEO Joe Esposito.